Are The Cultural Differences Obstacles For The Success Of IJVs Or A Competitive Advantage? An Era Of Cultural Diversity-Based Competitive Advantage
Loading...
Date
2005
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
KSÜ Sosyal Bilimler Dergisi
Abstract
Bu araştırma teorik içerikli olup uluslararası ortaklık literatüründe dikkatleri kültürel farklılıkların pozitif etkilerine çekerek literatüre katkıda bulunmayı amaçlamaktadır. Uluslararası ortaklık literatüründe genellikle kültürel farklılıkların negatif etkisinden söz edilmekte olmasına rağmen kültürel farklılıkların pozitif etkileri de vardır. Bu çalışma iki görüşü birleştirmektedir. Kültürel farklılıklar uluslararası ortaklıklarda entegrasyonu azaltıp çatışmaları da artırabileceği gibi aynı zamanda da yaratıcılık ve yenilikleri artırmaktadır. Bu çalışma ayrıca kültürel farklılıkların yönetimini ve kültürel farklılıklardan nasıl rekabet gücü elde edilebileceğini ortaya koymaktadır.
This study is theoretical in nature and aims to complement the literature by shifting the attention in international joint venture literature to the possible positive implications of cultural diversity. Although the literature is dominated with the view that cultural diversity is detrimental to international joint venture performance, it can also have positive impact on the performance. This article integrates these two perspectives: cultural diversity might result in integration difficulties and conflict, but at the same time it can increase the creativity and innovation in international joint ventures. This study presents the theoretical and empirical work regarding how to manage the cultural diversity and create cultural diversity-based competitive advantage.
This study is theoretical in nature and aims to complement the literature by shifting the attention in international joint venture literature to the possible positive implications of cultural diversity. Although the literature is dominated with the view that cultural diversity is detrimental to international joint venture performance, it can also have positive impact on the performance. This article integrates these two perspectives: cultural diversity might result in integration difficulties and conflict, but at the same time it can increase the creativity and innovation in international joint ventures. This study presents the theoretical and empirical work regarding how to manage the cultural diversity and create cultural diversity-based competitive advantage.
Description
Keywords
Kültür, Kültürel farklılıklar, Uluslararası Ortaklıklar, Rekabet Gücü, Culture, Cultural Diversity, International Joint Ventures, Competitive Advantage.
Citation
Yeşil, S.,Are The Cultural Differences Obstacles For The Success Of IJVs Or A Competitive Advantage? An Era Of Cultural Diversity-Based Competitive Advantage,KSÜ Sosyal Bilimler Dergisi 2(1)-2005 s.25